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Zeochem Website

Zeochem website screens in a grid layout, showing the "Product" page, "History" page, "Contact" form field, "Search" page, and Homepage.
Client
Zeochem®
Category
Website
DURATION
8 mo
YEAR
2019

The challenge

Zeochem is a Swiss-based company with locations throughout the world. They strive to provide responsive service, consistent and high-quality products, and the expertise to help customers find solutions.

The goal

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the process

Our biggest hurdle was eliminating redundancies in content, and consolidating information where possible to simplify the sitemap and user flow. The original website had several pain points: no way of filtering through products, duplicate content on different pages, and it wasn't mobile-responsive.

My immediate team performed a content audit, refined their sitemap, organized their content architecture, created personas, made wireframes, and built a global design elements system, all while honing in on a refreshed brand tone to convey through their new site.

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SARNCO business cards in a grid layout, showing the front and back of the cards.
DRAG